Personal hygiene and cosmetics of ancient Rome

Products enhancing physical beauty and attractiveness are as old as humankind. Both men and women have been seeking ways to transform their appearance, conceal imperfections, and reverse the first signs of ageing — because the younger we look, the healthier and more attractive we come across. If we look good, we feel good. Physical appearance is closely linked to our self-esteem, and our self-esteem has an overriding effect on thinking processes, values, and objectives.

Appearance and looks alterations are an essential part of human history, culture, and social construct. More often than men, women have been using makeup to attract potential partners and their attention and rival competition.

Roman women (and men) were no exception. It was desirable for women in the Roman Empire to have a flawless pale complexion free from wrinkles, freckles, sunspots, and blemishes. Large, almond-shaped eyes with long eyelashes were considered attractive, with thick and defined eyebrows, straight white teeth, and elaborate hairstyles. However, wearing too much makeup and cosmetics was frowned upon in ancient Rome and considered proper only for prostitutes.

flawless skin, a pale complexion with just a hint of pink, styled hair in an entrancing colour, large bright eyes, and long eyelashes